Toyota didn't get to be the world's largest automaker by being completely blind to feedback, and last year, it gave its EV platform (called e-TNGA and shared with Lexus and Subaru) a bit of a spiff-up. To start, it simplified the name—the small electric SUV is now just called the bZ. It uses a new 74.7 kWh battery pack, available with either front- or all-wheel-drive powertrains that now use silicon carbide power electronics. And for the North American market, instead of a CCS1 port just behind the front passenger wheel, you'll now see a Tesla-style NACS socket.
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“呐,这个工作很有挑战,每个客人性格都不同,你安排小姐被客人挑走,他下次再找你,是不是很有成就感啦?所以很喜欢这个行业。”
其实消费者的核心诉求只有两条:一是好吃便宜(“好吃”虽无统一标准,但消费者有自己的判断);二是产品选择多、性价比高、自传播能力强。那些个性鲜明的品牌,之所以能快速崛起,正是因为满足了这些需求。